Beijing Olympics is around the corner and the Chinese Fashion is blazing hot on the ramp to welcome this Hallmark Event. The Chinese International Fashion Week which showcased the work of 30 different brands was one mega publicity event for the upcoming games!Ok readers, I apologize for bringing this a bit late, for the 40 odd fashion shows happened during March-April 2008. But, I was busy commenting upon the infamous Beijing air pollution (which might seriously affect athletes’ health!) and similar issues.

And then, when I learned about this special Olympic-themed Gown (displayed at one of these shows and shown above) I thought, what a heck, the country sure needs some positive publicity amidst all the negative media attention on its highly-polluted status (after all, the timing of this fashion week justifies the need!!).

So, the highlight was this bright red,� made-for-the-event gown, that bore the Beijing Olympic logo on it (of course that was in Chinese) which read “success for the Beijing Olympics”. Besides this there was also a lot of skin show and scorching designs.

� Some rather bizarre stuff was also presented (I ‘m talking about those designs, you know, which arent wearable!).

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All in all, the event created a much-needed hype about the upcoming games and the fashion and glamour that one will get to see August 8th onwards. I just cant wait for it now!

Via: trendhunter