Ramayana

Featuring a remake of the epic saga Ramayana is a safer bet for channel owners than having yet another one from the infamous K series. Though, in all honesty, the actors playing the mythological characters look like they have stepped from those sets. But that is not our focus this time. We are pondering over the big question: Are we really going to call our cable operator and beg to have this channel added to our monthly subscription?
The same applies to all other channels which require an extra payment before they can be seen on our TV sets. NDTV Good Times is one of them. It was all right to watch when free to air but definitely one will not be picking up the phone and command to the cable guy, “I want this!”

And it’s not the money involved. After all we don’t mind spending 40 bucks for a cup of coffee. It is INERTIA, the default option. Like they say the US always has a shortage of organ donors where as the French face no such problem. Does this the French are more generous? No. The answer is simple. In France, Austria and Hungary everyone is a potential donor unless they opt out. In the US you have to opt to be a donor. In the same breath, expecting Indian viewers to opt in for a channel is not going to work unless it’s for cricket!

Via NDTV

By Andrew | Wednesday, January 23rd, 2008 | Advertisement, Business, Indian society, Media, Religion with Tags: · , , , , |
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